I've spent the past two weeks in and out of Daytona with my NASCAR internship and volunteering with ISC. In that time, I've seen some things, thus that title.
A NASCAR race is something everyone should attend at least once, but that is especially true for any marketing student. I have never been at an event that had so many unique marketing initiatives, and such a captive audience. I also helped execute an interesting initiative for ISC that got quite a bit of attention that utilized social media in an interesting way.
It's a lot to cover, perhaps it would just be best if you'd call on me, and I'll touch on a few of those things.
-Avi Solar
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