Messages to Martin

For the Feb. 27 Subway Fresh Fit 500 at Phoenix, 1,400 personal messages collected through social media were printed on the hood of Mark Martin's car.



This goes along with the continued effort that NASCAR makes in making the sport accessible to fans. I saw this last week at Daytona when fans were allowed to walk the storied track, and wrote messages on the track itself. No. 5 fans would feel like they are part of the race, with their words of encouragement racing along with Martin on Sunday.

These sorts of things are unheard of in other sports, and are part of the reason that NASCAR is so different from any other major sport.

http://www.hendrickmotorsports.com/news/photos/2011/02/25/Messages-to-Mark-Martin-adorn-No-5-Chevy

-Avi Solar